I've always maintained an appreciation of art and a talent for design. I continually focus on balancing artistic creativity with the technical knowledge and problem-solving of design.

I am experienced with over 7 years of commercial designing in a fast paced design space, and have also taken on a variety of freelance projects to continually expand my design experience.

I focus on using my experience to produce clear, concise and professional results in all aspects of my design work. 

... areas of specialisation:

+ corporate identity
+ branding
+ brand development
+ lettering and typography
+ illustration
+ retouching and photo-manipulation
+ packaging
+ creative direction
+ specialised projects

I create my designs from scratch. Your project is unique and possesses different design demands. In all my creative work I pride myself in my ability to successfully understand and research my client, their brief, and their unique situational drivers.

Having a design process that focuses on brief-specific creative direction is key to producing professional, on-brief designs. This enables me, as a designer, to naturally flex and adapt, as well as immerse my curiosity in a vast array of inspiration. This includes the application of different mediums and varying artistic styles, discerning current trends against any change in future aesthetics which ensures my designs remain relevant.

Collaboration is also key. Every creative endeavour is collaborative and requires working WITH my clients to achieve their goals and to always exceed their expectations.